To be a global player in its fields of operation by supporting sustainable growth, increasing exports to existing, new and profitable markets

 

Product:

To create comfortable living spaces with our innovative, competitive, high quality, environmentally and user friendly products that meet our customers’ expectations.

 

Brand:

To become an innovative, environmentally friendly and reliable global brand in the sectors that we operate in.

Supply Chain Management:

To deliver our high quality products to our customers on time and in high service level

 

Human Resources:

To be a preferred company at the labor market which gives value to our employees,which learns and improves continuously, innovative, success-oriented and keeps the team spirit in the forefront.